Fresh off the new organization's first competition, White explains the work it took to make it happen—and why he's feeling ...
The just-launched professional winter sports league has a brand-savvy founder in the former Olympian Shaun White. Attendees ...
At the debut competition in the legend’s Snow League startup, snowboarders envision a future that includes sustainable ...
Shaun White tells CNN Sport that he’s hoping to bring about a new age for winter sports with the introduction of The Snow ...
The first leg of The Snow League has come and gone, and we’re already seeing that this isn’t your mama’s snowboarding contest ...
This week in Aspen marks the debut of Shaun White's Snow League. It's a four-contest circuit that the retired three-time ...
First Event Begins This Friday, March 7, at 11:30 a.m. ET Exclusively on Peacock; Encore Presentation on NBC on Saturday, ...
Shaun White is stoked about this weekend's snowboard competition. And he's not even competing. State of play: This time White ...
Legendary snowboarder Shaun White's 'Snow League' competition is on the rise after athletes experienced immense success at the recent event in Buttermilk, Aspen ...
He retired from competition after the 2022 Winter Olympics in Beijing, but now he’s on a mission to transform the sport in a ...
A new kind of halfpipe contest, the Snow League is Shaun White’s brainchild and Aspen was given the first chance to showcase ...
Olympic snowboarder Shaun White's brand-new halfpipe league debuts this week, here's how to watch the first competition live ...