Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Let’s be honest, we’ve seen the Kansas City Chiefs and the San Francisco 49ers go head-to-head at the Super Bowl, but what’s always fresh and new are ads that air during the commercial breaks. From ...

The Super Bowl is a mecca for more than just football. It touts the largest television audience of the year, more so than the Presidential Inauguration, Olympics, or Macy’s Thanksgiving Day Parade — ...

Arezou is a writer for Collider. She has a wide-ranging knowledge of movies and TV, which means she almost certainly will start quoting something mid-conversation. While she has always wanted to work ...

Super Bowl LIV is here. And what's the best part about the Super Bowl? The commercials. WWE superstar John Cena agrees. "I'm one of those guys who really looks forward to the commercials," Cena told ...

What worked? What didn't? We're sizing up all the ads from the Super Bowl here, from PuppyMonkeyBaby to the Seal seal Ben Affleck, Dunkin’ Obsessive and Oblivious Bostonian is one of the best ...

Super Bowl LVIII was unforgettable thanks to a thrilling overtime victory by the Kansas City Chiefs over the San Francisco 49ers. While the ending stole the show, there were plenty of memorable ...

Let’s be honest, we’ve seen the Kansas City Chiefs and the San Francisco 49ers go head-to-head at the Super Bowl, but what’s always fresh and new are ads that air during the commercial breaks. From ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...