Although not as big as the top-tier tire brands such as Michelin, Goodyear, and Continental, Yokohama Tire is still a notable name and, in fact, one of the major tire brands of 2025. In its home ...

The Yokohama Ascend LX has an impressive 85,000 treadwear warranty. We predicted 70,000 miles in CR's test. The model comes in T, H, and V speed rated sizes to fit a swath of cars, minivans, and SUVs.

The social media manager of Fort Wayne, Ind.-based Evans Toyota (@evanstoyota) decided to ask the dealership’s mechanics what their preferred brand was. And they had opinions. The first mechanic picks ...

SANTA ANA, Calif.—Yokohama Tire Corp.'s popular "go anywhere" all-terrain tire is allowing more vehicles to do just that—go anywhere. The Geolandar A/T4 G018 now is offered in 100 sizes for wheel ...

Yokohama Tires has updated its performance-oriented ADVAN line. The new ADVAN Neova AD09 will supplant the Neova AD08 and, according to the manufacturer, offers superior track and street performance.

SANTA ANA, Calif. — Yokohama Tire Corp. has added two radial construction tires to its OTR lineup. The non-directional RT31 and the directional RT32 are designed to provide greater traction and ...

ATLANTA — Yokohama Tire debuted two new SmartWay-verified, low-rolling-resistance tires at American Trucking Associations’ 2019 Technology & Maintenance Council annual meeting here March 19.

Yokohama brought many of the tires in its commercial lineup to the Technology & Maintenance Council's 2023 annual meeting in Orlando. It featured its newest products on the expo floor: 716U: An ...

LAS VEGAS — Yokohama Tire Corp. swept the "Best New Tire" category of the Specialty Equipment Market Association New Products Awards, taking first and both runner-up awards for products from its Advan ...

Yokohama Tire Corp. will implement a price increase on its consumer replacement tires and commercial truck tires, the company announced Oct. 1. The hike is set to go into effect Nov. 1 for tires sold ...

The Yokohama Avid Ascend (V) is part of the Tire test program at Consumer Reports. In our lab tests, Tire models like the Avid Ascend (V) are rated on multiple criteria, such as those listed below.