The debate has raged for years over the pronunciation of the acronym for Graphics Interchange Format file type. In one camp, there are those who pronounce GIF with a hard G, as in "good" and "girl." ...

Out of all of the questions that have plagued the Internet, the question of how to pronounce “GIF” has a special and frustrating place in people’s hearts. Short for Graphics Interchange Format, the ...

It looks like we finally may be able to put the argument to rest, thanks to Jif peanut butter and online database Giphy, both of which have teamed up to make a definitive ruling for once and for all.

Sometimes you just look at a thing that suddenly exists and ask yourself “Holy shit, why didn’t someone think of this sooner?” So when I booted up Twitter this morning and saw a peanut butter jar with ...

The Great GIF Pronunciation Debate: Peanut Butter Brand Jif Weighs In The peanut butter maker says you should never confuse GIF animated looping images with the Jif brand because the two are ...