The mockup logos, which are considered working drafts, were revealed during a meeting of the UNO transition committee as the ...

WACO, Texas — It's BU vs. BU. Baylor University is taking Boston University to court over the use of a logo. In a lawsuit filed in a Texas federal district court, Baylor is taking issue with Boston ...

The University of Saint Francis logo is getting a new look in time for the start of fall classes Monday. The Catholic institution is expected to introduce the new logo today along with a new academic ...

Your daily briefing on what's going on in college hockey, everything from the assists on the ice to the Zamboni.

The University of South Carolina has announced a new sponsorship deal that will feature a machinery company's logo on its football field It was an exercise in corporate branding that wouldn't have ...

INDIANAPOLIS (AP) — An NCAA committee has proposed a change to rules barring commercial logos on uniforms in a move that would clear the way for sponsor patches to appear on jerseys next year. Under ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn't considering it. The additions of Humann logos on ...

After three decades of peaceful coexistence despite shared initials – not without a bit of strife before – two big universities are heading to court after nearly identical logos surfaced. Baylor ...

It was an exercise in corporate branding that wouldn't have raised an eyebrow in most pro sports. In college sports, it bordered on revolutionary. In a full room of reporters, boosters and executives, ...

It was an exercise in corporate branding that wouldn’t have raised an eyebrow in most pro sports. In college sports, it bordered on revolutionary. In a full room of reporters, boosters and executives, ...