The creator economy ad market will hit $37B this year – four times as fast as the overall media industry, according to an IAB ...

As X continues to alienate advertisers, even recently suing a group over their boycott of the platform, the company is shifting its creator payments policy to be less dependent on ads. Before, ...

NEW YORK, Nov. 5, 2025 /PRNewswire/ -- Superfiliate, the creator marketing platform built for the new era of social commerce, today released "The Partnership Ads Unlock: Scaling the Future of ...

Agentio has raised $40 million in Series B funding as it expands its ad buying tech from YouTube to other creator platforms.

CreativeX has developed creator content benchmarks to help advertisers bridge the gap between authenticity and measurable ...

While nearly three-quarters of advertisers already use or are planning to use AI in the next year to boost efficiency in the ...

Agentio wants to be The Trade Desk of paid creator content. The startup, which operates a programmatic platform for buying and selling sponsored creator-read ads integrated with YouTube content, ...

Things are changing when it comes to YouTube advertisements, both for viewers and for creators. If you watch a YouTube video over the next few weeks, you may notice longer ad breaks. That's thanks to ...

Sounds and overlaying text are key elements for a successful TikTok ad, according to a new report. The report, compiled by marketing platform CreatorIQ and TikTok, analyzed data from the platform.

Ads are here, there — almost everywhere — on streaming services now. By John Koblin Not long ago, streaming TV came with a promise: Sign up, and commercials will be a thing of the past. Netflix rose ...

Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading with brand assets—like jingles, mascots and logos—is most effective for ...