A focus group discussion can uncover attitudes and assumptions people hold when choosing products or services, or challenge your own assumptions about issues or problems your own company may face. A ...

Focus groups are used by marketers to gather opinions, insight and feedback about a product, service or concept. Focus groups are made up of people who do not know each other and who are recruited and ...

Veteran education columnist Maureen Downey wrote a column for the Atlanta Journal-Constitution this week about “what teens resent” in school. The answer might surprise you: disrupted learning and ...

College Teaching, a unique, cross-disciplinary journal, focuses on how teachers can improve student learning. New and veteran faculty members appreciate the scope of the journal's rigorously ...