Not long ago I wrote an article on the use of social media among CEOs and how many often talk the social media talk on behalf of their brands/companies but very few actually walk the social media walk ...
This week Infegy, a data-based company that helps bring clarity to social data, released a list of the top 50 CMOs by social influence. This list is based on their data analytics platform Infegy Atlas ...
The role of the CMO as we know it is facing unprecedented threats, and possibly extinction. If you are a senior B2B marketing executive or CMO, pay attention to these trends now. The role of the CMO ...
A global survey of chief marketing officers (CMO) conducted by NewBase, the marketing and advertising consultancy, has delivered some interesting findings – chief amongst them the fact that 60% now ...
Are you a print subscriber? Activate your account. 12 min 50 sec ago By Paul Suchman - 52 min 34 sec ago By Erika Wheless - 2 hours 57 min ago By Tim Nudd - 3 hours 57 min ago By Elizabeth Moore - 4 ...
In a significant leap for military vehicle technology, TriEye, the pioneer of the world's first CMOS-based Short-Wave Infrared (SWIR) sensing solutions, will integrate TriEye's revolutionary ...
Not all chief marketing officers earned their title, owing more to seniority rules, nepotism, or simply an HR crew that made a poor choice. However, what’s more common are CMOs who at one time were ...
Most modern digital cameras use CMOS tech to capture light, but not all are equally capable. We break down the various types of CMOS sensors and differentiate them from CCD and Foveon chips. Images, ...
Some 86% of marketers say they will own the end-to-end customer experience by 2020, meaning that they will become responsible for the entire customer journey. This requires a shift to focus on ...