Nearly two-thirds (65%) of consumers surveyed say they referenced print or Internet Yellow Pages when looking for local business information in the previous month, according to a study by the Yellow ...

Consumers are turning to the Internet to search local listings on branded yellow page sites for businesses, products and services more often, according to a study by the Yellow Pages Association (YPA) ...

The Yellow Pages are a valuable source of qualified leads: Most print and Internet Yellow Pages consumers either make or intend to make purchases after consulting those sources, according to a study ...

More consumers searching for local services or merchants turn to search engines than Internet Yellow Pages, but those who use an online Yellow Pages are more likely to convert to buyers, at least in ...

The internet and search engines have grown as competitors, which means long gone are the days when local advertisers had only to place ads in the print newspaper or yellow pages and be confident that ...

The Yellow Pages Association put out a press release, supported by comScore data, that shows very healthy growth and usage of online yellow pages sites. Previously TMP Directional Marketing released ...

What is the Yellow Pages Association's stance on mobile? Yellow Pages publishers last year posted $31 billion in worldwide revenue, of which the United States accounted for $14.3 billion. Three ...

BERKELEY HEIGHTS, N.J.--(BUSINESS WIRE)--Whether celebrating a special day or bringing radiant colors to a kitchen table for entertaining occasions, Americans turn to the Yellow Pages for their floral ...

For a small-business owner, the sheer number of places to list a business and attempt to reach potential buyers can be overwhelming. Listing your business in a database like Yellow Pages, Yelp or ...

Turkey, sweet potatoes and much more head down the drain and through the garbage disposer during the holidays. The result is the busiest plumbing season of the year, according to Yellowpages.com, a ...

If you’re a small business exclusively serving a local market, you probably think the Internet has little to offer as an advertising medium. And you may be right — for now. But the Net is changing.