The intimate apparel industry is experiencing unprecedented change, driven by the global movement towards body positivity and inclusive design. Consumer demand for lingerie that celebrates all body ...

After 25 years in B2B, Alexis S Intimates—an independent Black female-owned brand—sets a new industry standard with the largest size range and most extensive style selection for curvy bodies. ATLANTA, ...

NEW YORK, Dec. 24, 2025 /PRNewswire/ -- Crown Brands Group ("Crown"), a newly formed brand management firm, today announced the acquisition of Hanky Panky, the 48-year-old iconic intimate apparel ...

Two denim favorites, Madewell and Joe’s Jeans, announced new plans to tap into the intimate apparel business. On Tuesday, Madewell debuted a 42-piece collection of mix-and-match bralettes and bottoms ...

Adrienne Vittadini, a brand known for its timeless style, announced a partnership with Sweet Apparel Inc, a fashion manufacturer delivering the latest trends in apparel for women and juniors. Through ...

Sydney Sweeney recently opened up about her latest business venture, detailing the vision behind her newly launched clothing brand, SYRN. The actor explained how personal experience influenced her ...

LONDON — “Outside of stage life, I’m just quite a lazy person. I like to feel comfortable and it’s the number-one thing for me, but I love good colors and fun materials.” That’s pop star Zara Larsson ...

Chico's FAS, Inc. announced that it has appointed Laurie Van Brunt as Brand President - Soma Intimates. Ms. Van Brunt is expected to start the week of May 17, 2010 and will be reporting directly to ...