There is no longer any doubt that Hallyu, or the Korean Wave, has fundamentally reshaped the lifestyle and consumption habits ...
From millennials crushing on Gong Yoo to Gen Zs emulating TWICE's latest dance routines on TikTok, it seems that the Korean ...
MANILA, Philippines, May 28 (Yonhap) -- With K-dramas and K-pop dominating screens and playlists in the Philippines, Korean soju is fast becoming a favorite alcoholic beverage among young Filipinos ...
Kim Myung-soo and Choi Bo-min have been tapped by The Tourism Promotions Board Philippines as new Tourism Ambassadors for ...
If you’ve been paying attention to pop culture recently, you’ve likely noticed a surge in popularity in Korean music, television and films. From K-pop groups topping global charts to “Squid Game” ...
MANILA, Philippines — For a nation like the Philippines enamored with everything Korean, embracing yet another Korean favorite food should be the easiest thing to do. More so if it is something as ...
But underneath its infectiously poppy sheen, the core strength of the exhibition, and I think its very point, is that it’s all much more than confection. “Hallyu!” cares as much about social and ...
Hallyu! at the National Museum of Australia comes from London’s V&A. What a pity we’re not focusing more on the history of ...