Lego is exploring the cutting edge of play with its Hidden Side sets. These include augmented reality (AR) ghosts that children catch on their iPhone or Android. This upcoming offering from the toy ...

Today we're taking a peek at a couple of new LEGO sets in the company's newest line: Hidden Side. This new LEGO line Hidden Side stars with some spooky setups and enhances play with a smartphone app.

Normally only two things about LEGO frighten us: what they do to our checking accounts and accidentally stepping on them. Now The LEGO Group has given us something to really be afraid of – ghosts.

We are still very far from that futuristic age where augmented reality almost becomes our reality, where every object or place can hold deeper value than what physical matter can contain. That doesn't ...

LEGO has unveiled a new augmented reality experience on mobile called Hidden Side. New themed LEGO sets can be combined with the mobile app to create a ghost adventure that integrates the AR ...

Hidden Side invites kids to join a fearless team of ghost hunters, who dare see the unseen and help turn a haunted world back to normal, one ghost at a time. This new theme includes a series of ...

Lego's upcoming Hidden Side playsets will offer ARKit 2 'haunted' gameplay using a companion iPhone app, offering more ways to play. Lego Hidden Side consists of eight "haunted" sets for a number of ...

Apple is now selling LEGO's "Hidden Side" LEGO kits that are designed to offer a mixed physical and augmented reality experience. Hidden Side is a new series of LEGO sets that are based on a "chilling ...

The coolest Hidden Side set has got to be the Newbury Haunted High School. What may look like a normal school on the surface turns into a haunted, demonic environment at night. Check out this designer ...