If you want to boost conversion rate, running A/B testing on your landing page is essential. But, the question is, what elements of the page should you change and test? And how? Fortunately, with lots ...

As I reported in a recent column, Revealed: Which E-mail Tests Work Best, MarketingSherpa research into 3,637 real-life marketers' tests showed landing-page copy tests were the big ROI winner. On the ...

A well-designed landing page is one of the most effective tools for generating leads. With the right builder, you don’t ...

The landing page plays a vital role in the digital marketing era. But what page is this and what is so special in it? Basically, it is web-page specially curated to gather information from the person ...

Most landing pages fail because they try and do too much. Good landing pages keep things simple and lazar-focused ...

It’s well-known that you should regularly A/B test parts of your website. Every online blog and podcast discusses it. If you want to boost your conversion rate and earn more from your existing website ...

Following a series of structural rules can help bump your landing page into the top 25% of those reaching conversion rates of 5.31% or higher. Landing pages can help you appeal to your audience, so ...

Having a well-designed landing page is crucial for businesses to achieve their key performance indicators (KPIs) and boost their bottom line. An effective landing page can captivate visitors, convert ...

SEO A/B testing allows site owners to understand whether the changes they make to their website have a positive impact on keyword rankings. Anything on a website can be A/B tested, but the best ...

Most PPC marketers still default to static landing pages, whether it’s one catch-all page or a growing library of customized versions. You might already have dozens of static pages built for different ...

Framer just launched 4 major updates in their Spring 2025 event—and they're game changers for designers, marketers, and developers. In this quick video, I’ll walk you through everything new: Funnels & ...