Nov 12 (Reuters) - Premier Foods will launch a new range of mince pies, cherry bakewells and fruit pies packaged as Mr Kipling mini cakes ahead of Christmas, after a relaunch of the popular sweet ...
The scheme, the brainchild of JWT London, left the creators with a literal mountain to climb as they were tasked with constructing the poster with 13,360 Mr Kipling cakes. After the build, the public ...