Scientists have discovered a new color, but it can only be seen with the help of a laser. The new color is called 'Olo', which is a saturated shade of blue-green. The research was published in the ...

Indie folk legend Bon Iver got together with Pantone to create a whole new shade ahead of the 2026 Color of the Year announcement. The color, named fABLE Salmon by the official color decider, ...

It seems to be that time of year for Rivian again. Fresh off unveiling its limited-run Miami Edition, the company has decided it’s time for a new splash of color, one that might actually be its ...

After nearly a year on the market, the Nintendo Switch 2 is finally getting some new color options for its Joy-Con 2 controllers. Unfortunately, the implementation is pretty underwhelming. I'm not ...

New year, new Yeti colors. Mere weeks into 2026, the Austin-based brand has graced its legion of followers with not one but two hues for their bottle and cooler collections, “Venom” and ...

GM Authority has learned that the 2027 Corvette will introduce two new exterior colors, with one marking the triumphant return of a legendary hue. According to a recent leak from GM’s internal ...