DALLAS BUSINESS JOURNAL – Southwest Airlines is known for its blue, red and yellow planes flying across the country, but some aircraft sport paint jobs that are unique. A dozen Southwest Airlines Co. ...

Southwest painted 12 aircraft with special state flags liveries to honor the destinations it serves. The painting can cost $50,000 to $300,000, and more intricate plane designs are more expensive. The ...

On Monday morning, in Dallas Texas, Southwest Airlines will roll open its hangar doors to reveal... well, this. This new paint scheme that suggests co-branding with Hotdog-On-A-Stick. A montage of the ...

Southwest Airlines celebrated the 50th anniversary of its first flight on Friday with the unveiling of a new livery and a gift for its employees. The Dallas-based airline showed off Freedom One, a ...

Airlines worldwide have captured the public's imagination with unique and creative liveries. However, Southwest Airlines' Shamu livery has remained popular long after it was retired from the sky. But ...

Seaworld doesn’t need any more promotion with visitors already pouring in and profit expectations high; however, the new livery gives Southwest the opportunity to show customers its fun side amidst ...

Southwest Airlines revealed a new livery and logo, part of a rebranding that eventually will extend to the carrier’s ground-handling equipment, gates, check-in counters and employee uniforms. All new ...

Photo Credit: Southwest's heart logo on the belly of its aircraft is plenty big, but the heart on the fuselage near the door at the front of the aircraft has been judged to be too subtle, and may get ...

Southwest Airlines has unveiled a new livery and branding, months ahead of the completion of its integration with AirTran Airways. The carrier revealed the new livery in a hangar event in Dallas today ...