The tech industry group NetChoice says the new tax laws are unconstitutional and violate the 1998 Internet Tax Freedom Act.

LinkedIn targeting in Microsoft Advertising exists to help brands message-map their best creative with the ideal audience. When approached thoughtfully, it allows you to apply professional ...

Once considered the “old reliable” next to programmatic advertising, contextual targeting is having a resurgence – and this time, it’s powered by AI. AI is redefining how contextual targeting works, ...

At my company, we have a saying: Geography is destiny—in life and business. People of similar economic, demographic and cultural backgrounds tend to live near each other. And when people join ...

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Netflix has boasted of its improved ad targeting and measurement capabilities as it competes for legacy TV network ad dollars. But behind the scenes, ad buyers and buy-side ad tech execs exhort ...

Triton Digital, the global technology and services provider to the digital audio, podcast and broadcast radio industries, today launched Demos+ Demographic Targeting, a new content targeting ...

The tech industry group NetChoice says the new tax laws are unconstitutional and violate the 1998 Internet Tax Freedom Act.