Scrolling TikTok for home inspiration has become second nature for millions of Americans. What starts as a quick dose of ...

In the digital era, fashion no longer trickles down exclusively from runways or glossy magazines. Instead, it spreads at lightning speed through screens, feeds, and short-form videos. Today, fashion ...

Group 7: The Ultimate Social Experiment Turned Viral Sensation Group 7: The Ultimate Social Experiment Turned Viral Sensation ...

When you open TikTok today, you’ll probably notice one trend taking over your entire For You Page. Check again tomorrow, and you’ll see something completely different trending. As Julius Tirrá, CEO of ...

We love a good TikTok trend and the latest one taking over our FYPs is Group 7, with everyone from brands such as Sainsburys and Argos, to celebrities like actual Madelyn Cline taking part in the ...

In 2026, TikTok and Instagram are looking back to 2016, and remembering the good times—here’s why social media users are so ...

Nostalgia is the new cool. Gen Z has turned TikTok into a time machine, reviving late-’90s trends with fresh edits, ironic humor, and aesthetic remixes. What once defined 1998’s pop culture is now ...

Menswear in 2026 trades excess for intention. Quarter-zips, sharper fits and softened colour palettes signal a move towards quieter, more thoughtful ways of standing out. In this toned-down shift, big ...