Spain-based Travel Compositor, a leading provider of booking engine solutions for online leisure travel sellers, part of Travelsoft—the global travel software-as-a-service (SaaS) player whose ...

Before developing a distribution channel strategy, it's important to revisit what a distribution channel actually is. Put simply, a distribution channel is the path that a product or service takes to ...

The first step toward understanding what a direct channel of distribution offers - also known as a direct marketing channel - is to understand what a channel of distribution is. Simply, a distribution ...