Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...

Elena Rybakina wasn't that really interested in commenting too much about the WTA's new logo, simply stating that she was ...

Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up ...

While some critics (and players) have slammed the new logo design, I believe some are missing the point – design is just one ...

The launch of the WTA’s new branding, featuring a rebrand and a fresh green logo for the Tour, has started to generate reactions in the tennis world. On Thursday, the WTA unveiled its new logo and ...

WTA is currently facing the heat from tennis fans after their latest logo announcement for the Indian Wells Open 2025.

The WTA has announced a rebranding of its logo, switching to green instead of purple. A change that is far from unanimous.

The Women's Tennis Association (WTA) recently took a significant rebranding initiative, introducing a new logo indicating the ‘new era’ for women's tennis.

To a casual fan who might enjoy Wimbledon and the U.S. Open, it isn’t obvious that the sport is also happening in the ...

A rallying cry that "this is not a tennis court" but a stage for athletes to perform, is among the chief new positioning.

The women's tennis tour has WTA rebranded with a new logo and “Rally the world” tagline. Read more at straitstimes.com.