Most of us don’t enjoy scrolling through countless online reviews, trying to decipher whether customers are genuinely satisfied or just being sarcastic. It can feel like trying to read between the ...

In Salesforce’s most recent State of the Connected Customer study, 80% of respondents said a company’s customer experience is as important as its products and services. Sixty-five percent said they ...

Artificial intelligence startup Reasoner today launched a new sentiment analysis tool for video calling applications that goes beyond simply taking notes of meetings and analyzing what was said.

Sentiment analysis is not a widely used methodology, but it is the cornerstone of the way we at Schaeffer's approach the market. Over the last 40 years, we've learned that it pays to take a contrarian ...

Tim Smith has 20+ years of experience in the financial services industry, both as a writer and as a trader. Charlene Rhinehart is a CPA , CFE, chair of an Illinois CPA Society committee, and has a ...

Discover what market strategists do, their roles in financial markets, and the types of analyses they use to forecast asset movements, including sentiment and technical analysis.