Shakespeare’s Juliet isn’t the only one to ask what’s in a name. Apparel and home goods cataloger Lands’ End is pondering the same question. Earlier this year the Dodgeville, WI-based mailer changed ...
After a bit of a lull, women’s apparel buyers got busy placing orders again. For the third quarter of 2006, the names of 33.3 million 12-month buyers from women’s clothing catalogs were available for ...
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