Josh Allen expands his New Era partnership, becoming Director of Billustration and launching a new charity-driven 9FORTY cap collection benefiting Oishei Children’s Hospital.

Josh Allen and the Buffalo Bills partner with New Era Cap in a new role that connects football, fashion, and community outreach.

Josh Allen is entering a new era with New Era. The Buffalo Bills quarterback is expanding his role with the company, which includes him now becoming an equity partner and taking on the title of “Director of Billustration.