Accusations have been flying around the advertising sector again this week, with an anonymous group of senior people claiming ...

It is actively shaping how brands are discovered, cited and recommended by large language models. Unlike SEO, which is ...

From debates around synthetic data to AI-written press releases, the question isn’t whether to use AI in research, but how to ...

Yes, I could talk about the lunacy of Trump’s speech or other heavyweight global issues, but in this part of the internet, I ...

It’s also where the Edelman Trust Barometer is released. My employer the most trusted institution Edelman frames trust across ...

Together, these forces are redefining what success looks like for communications teams and agencies alike. Agencies are feeling this particularly ...

There were more journalists, more time, and more appetite for stories that were genuinely data-led and newsy. They were just ...

If you want to yarn back to a time when our politicians were good communicators and had clear, progressive, sensible ideas, ...

In a few weeks I’ll be putting on my judging hat for The PRmoment Awards and spending a couple of weekends evaluating entries ...

Autistic Barbie We will start the bidding with Barbie and the launch of its latest diverse doll, 'autistic Barbie’. As you ...

The US has pulled out of the UN Framework Convention on Climate Change (UNFCCC), the crucial Intergovernmental Panel on ...

Hotel, Motel, no entry to Holiday Inn A tough week for the Holiday Inn (IHG) comms team as a story has blown up from just ...