“Blush had a real moment in 2025, with lots of cool girls in Korea wearing blush high up on their cheeks, right below their ...

At the core of Japanese haircare is a philosophy that treats the scalp like skin. Celebrity hairstylist Sky Kim explains, ...

Korean beauty has already rewritten the rules of skincare, and now it’s coming for your hair—specifically with the whisper-soft, wildly flattering hush cut. After picking up steam across Seoul salons, ...

Best Korean haircare buys for glassy, smooth, expensive-looking hair - From scalp tonics to hair perfumes, give your hair the K-beauty experience with these top-rated Korean haircare products ...