Paid search and mobile were the largest revenue drivers during the holiday season, while AI-powered tools emerged as a consumer favorite.

Search Engine Land » PPC » Google Ads plans major AI Push in 2025, reshaping search marketing Chat with SearchBot Please note that your conversations will be recorded. Google Ads is preparing ...

Search Engine Land » PPC » Google drops ad scheduling for Smart Bidding campaigns? Chat with SearchBot Please note that your conversations will be recorded. Google quietly updated its policies ...

Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don't seem to matter, new study finds.

Find out how YouTube’s massive user base and creator-driven trends are reshaping the landscape of digital marketing and pop culture.

The Daily Listen is are 5-minute or less episodes that show up on your Google home page in the Google iOS or Android app. It ...

Microsoft brings back an older AI model after failing to deliver higher quality AI-generated images more quickly via Bing ...

You can now run controlled experiments to reallocate budget to Performance Max campaigns for optimized performance.

Search Engine Land » PPC » Google tightens ad policies to align with Search spam rules Chat with SearchBot Please note that your conversations will be recorded. Starting December, Google will ...

Google Performance Max is causing confusion around placement exclusions, with a notable gap between Google's official policy ...