Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning fans will get a stream of unique kits and merchandise ...

The German sportswear giant that broke ties with Ye over his antisemitism is donating 250 billion euros it made from ...

In addition to ridding itself of that inventory, CEO Bjørn Gulden also confirmed 500 jobs at its headquarters have become ...

Adidas this week brought its latest trademark infringement lawsuit against a company whose products use designs that look too ...

adidas AG (OTCMKTS:ADDYY – Free Report) – Equities researchers at Telsey Advisory Group lifted their Q1 2025 EPS estimates for adidas in a research report issued on Thursday, March 6th.

Record-breaking alpine skier Mikaela Shiffrin posted a photo of herself with Burlington native and Olympic bronze medalist ...

The German sports company is "pushing the edges" of the heritage-based subbrand with the new marketing initiative.

Crocs, Inc. has appointed Rupert Campbell as chief commercial officer for HeyDude. Campbell is known widely in the footwear ...

adidas AG (OTCMKTS:ADDYY – Free Report) – Telsey Advisory Group cut their Q2 2025 EPS estimates for shares of adidas in a research report issued on Thursday, March 6th.Telsey Advisory Group ...

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first ...

Puma on Wednesday announced job cuts and warned of uncertain U.S. consumer demand as the German sportswear group's shares ...

The ECHO's Liverpool FC correspondent Paul Gorst takes a closer look at what the new agreement with Adidas means for the club ...