Serena Williams is bringing her signature style to a new generation. The tennis star has launched her first children's ...

Naturally, much of the inspiration for the colorful drop came from the tennis legend's young family. The collection includes ...

Serena Williams released a children’s apparel collection inspired by her love of fashion and most importantly, her love for ...

Serena Williams’s two daughters, Olympia, 6, and Adira, 18 months, starred in their first campaign alongside their mom, ...

Since breaking onto the tennis scene with an unforgettable run to the second week of Wimbledon at the age of 15, Coco Gauff has been a leading ambassador for women’s tennis acro ...

Lululemon is taking over Indian Wells and the region with Frances Tiafoe-branded advertising and gear, showing the brand's ...

Serena Williams ‘s latest retirement project is bringing her back to her roots in an unexpected way — and bringing a whole ...

The tennis legend, entrepreneur and mom has teamed up with beloved kids' brand Janie and Jack to launch her first-ever ...

Conor Petters, Galvin Green UK & Ireland Marketing Manager, expressed his delight at the extension of the partnership with ...

Novak Djokovic, Rafael Nadal and Roger Federer are the dream names when it comes to endorsement for companies, not just on ...

This article is part of Racquet Sport Nation—a series of stories that explores the life-enhancing power of racquet sports, ...

Tennis legend Serena Williams is taking her iconic style off the court and into the playground with the launch of her ...