MSNBC is rebranding to MS NOW, but Microsoft’s influence lingers. A look at the history of Microsoft’s role, and how the “MS” lives on.

Morning Joe hosts claim they love it. Everyone else says it sounds like a multiple-sclerosis charity with MS Paint branding.

MSNBC will divorce itself from the NBC branding and rename itself “MS NOW” when the channel is spun out by Comcast and relaunched under Versant’s ownership, the company announced on Monday.

MSNBC will rebrand as MS Now later this year as Comcast separates the network from NBC News, marking a push for independence and a new corporate identity.

MSNBC is dropping the “NBC” from its name as it splits from NBC News. • The cable network will rebrand later this year as MS NOW — short for My Source

The change, announced on Monday, comes as MSNBC has been building its own news division, as NBC News will no longer be a sister outlet following the spinoff. MSNBC and other Comcast cable networks will be part of a separate company, Versant, led by Mark Lazarus.

As of mid-Monday morning, "Multiple Sclerosis" was among the top five trending topis on X after MSNBC announced its rebrand to MS NOW. The post ‘Not a Joke’: MSNBC Rebrand to MS NOW Met With Mixed Reactions first appeared on Mediaite.

The progressive cable news network MSNBC will formally change its name later this year to MS Now, standing for My Source for News, Opinion, and the World. The change is part of a corporate transformation as the network breaks off from other parts of the NBCUniversal family,