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In a campaign built around three 90-second AI-powered radio spots, the FMCG brand partners with FCB to convey that some kids ...
EXCLUSIVE: OMG excels in retention in China’s fiercely competitive media agency market in 2024. Meanwhile, GroupM, Dentsu, ...
Stranded in a 'lost and found' department, the Bills recount how they vanished—one when mum left the fridge door open, ...
Campaign's first-ever list of achievers aged 50+, a cohort pushing the marcomms industry forward through tenacity, experience ...
The Advertising Standards Council of India updates influencer guidelines, draws the line between generic promotions and ...
How: The campaign originated as a proactive concept from Ogilvy Canada, which worked with the global Vaseline team to develop ...